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Production in focus

Who killed Joe? produced a new campaign for Luminus, created by Havas Brussels. The first campaign in a completely new way of communicating for one of the largest energy suppliers in Belgium.


CFP- Belgium exists since 1986 and is the Belgian federation for the Commercial Film Producers. It’s the contact point for the Production houses and acts in the interests of them towards other professional associations and organisations.

The members function according to the CFP-Belgium Charter (Download here).

CFP-Belgium is member of the European CFP association (Commercial Film Producers of Europe –, which currently unifies 22 European countries.

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Luminus - Bouge

Production: Who killed Joe?
Director: Trevor McMahan
Executive Producer: David Vermander
Producer: Niki Michiels

Agency : Havas
Creative Director : Werner Van Reck
Creatives : Luc Shih & Hanne Deheegher
Creatives : Antoine Wellens & Vanessa Hendrickx
Tv Producer : Filmmakers – Bram Busschots
Account : Murielle Segers & Laetitia De Coster
Brand Manager Luminus : Bart Swings
Campaign Manager Luminus : Pierre-Anne Jacqmain